Another talk on Cosmetology industry . of “unspoken rules”

the so-called hidden rules, according to sociologist Wu SI claim that is outside of the formal requirements of various systems of Chinese society, behind the various Express, also received widespread recognition of the actual existence of an unwritten rule, what can either call Bylaw. Popular, unspoken rules mainly refers to the community some of the statements could not be in the table, rows and justice, but everyone knows and tacit unwritten rule.

potential rules as a social phenomena, exist in every industry, in various fields. In beauty industry in the, latent rules also was games for human resources, and operating management, and market marketing, each area, and are was increasingly more of people acquiescence, and identity even because from who many and became a section explicit rules:

cronyism rule:

any enterprise will vision guide talent first, but actually General like with loyalty of high of people, is clearly, loyalty of high of people more let boss assured. High loyalty of the people usually have two: one is the boss around relatives and fellow townsmen, and the other is the apparent lack of people. This phenomenon is widespread in the family business, beauty industry particularly, this is because most cosmetic companies are private-owned capital operation, determines its predecessors mostly husband and wife, sister store.

many brothers and sisters, nuns, Taoist nuns and female fortune-tellers bosses are working in the enterprise, and dominated a number of important positions, such as personnel, administration, finance, purchasing power. In some enterprises, even more than 80% of employees from your boss in the village, Township, and County; almost all Taiwan enterprises, such as Jieyu, meijia na, on torpedoing the likes with Taiwan, and mainland employees, no matter how excellent, supervisor or manager level. This is because the Chinese traditional concept of general agreement that, because the relationship by blood or GEO, family favors more important than ability.

the second one is loyal, because their own incompetence, was eliminated by enterprise risk at any time, and move to where this is true, so the only way is to convince the bosses that, although the lack of my ability, but I do for the boss or company loyalty. Loyalty is the foundation of this part of the employee to settle down.

This is a kind of unspoken rules, trust is more important than ability, business rules and regulations there is no express provision, but its own people is assured. Truly capable people often suffer exclusion and combat of these enterprises with vested interests, it can be said that this is one of the important reasons why beauty it is difficult for enterprises bigger and . stronger.

law of foreign things serve China:

some people laugh, China beauty industry is a cosmetic, United Kingdom. This is true, looking ahead, in the tens of thousands of beauty brands, Europe, America, Australia and Japan, and Korea brands accounted for more than 80%.

in fact, the so-called international brands in the professional line, whether famous or not famous, only some false foreign devils, large and small. Due to our identity consistent false foreign devils, and therefore knows, live, none of whom to uncover.

objective point of view, has long been rampant false foreign devils, associated with depravity is of people be subservient to foreigners, and prevalence of foreign brands has opened up soil to survive. Most people believe that top cosmetics come from foreign factory, in fact, this is the case, the major shopping centre on the counter, few local brands of display space. Therefore, in order to meet consumers ‘ psychological, cosmetic brand had to forge the story prove to consumers of international origin. Looking at the beauty industry, almost all run fengshengshuiqi brands are basically status with international background, even if some local licensed brands, also to find ways to expand past a biological research center in a State of virtual relationships to prove its quality. Real local brand has become a scarce resource.

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