Archive

Posts Tagged ‘dress’

Jan
13


\”The relation between dress and its host, should be to reflect, is not to act \” , whole world of be an official love a horse carries out vice-president GUILLAUME DE SEYNES to use simple language, appearance loves Ma Shi in his eye \” not simple \” .


On September 9, 2008, the news briefing of first fashionable dress that comes from top class high-quality goods of France to loved Ma Shiju to do him to be in chinese mainland area, will elegant, comfortable and practical the perfect balance between from Paris airborne Shanghai. Whole world of be an official love a horse carries out vice-president GUILLAUME DE SEYNES at the news briefing before today, accept in Shanghai \” outside beach pictorial \” special interview, the spirit of be an official love a horse that the familial place that unscrambles him goes after.


Q: Of your individual how to dress the style is? Mix when the job recreational from time to tome what distinction?


A: I want to say the style that I like above all. Should say, I am the person with a special clad and tie-in love, no matter be to select the dress, shoe or a replacement, I very enjoy this process. On the other hand, I also pay attention to a tradition very much, for example I if go,go to work only, regular meeting makes tie, every day such. Like to hit cravat to create a lot of elegant tie because of be an official love a horse not just, because I feel this is the man is particular,still mark, can reflect the culture that gives the man well. As to the shirt, what I wear is custom-built, this lets me can cozily extend, self-confident ground faces any situations. If be to be in the home or on the weekend, I can choose motion the design of a bit. But anyhow, I do not like the sort of length to arrive only the jacket between the waist.


Q: The color that which stylist or brand there are is very deep to your influence?


A: Respecting affects great stylist to me, it is chief inspector of art of men\’s clothing of whole world of be an official love a horse Ms. Veronique Nichanian certainly so. She is good at using unique ability to pledge, and be in classical sex and modernistic between find a balance. She had worked 20 years to love Ma Shi, and I become her client to also had had 20 years, and will be all the time most dutiful client. As to the other trademark outside loving Ma Shizhi, I feel PAUL SMITH is very marvellous also, his dress is a kind very beautiful \” mix \” : Mixed explicit tradition and inside in bizarre, those exaggerated design and stripe are very good-looking also.


Q: With respect to your individual character, be in to the man what result does the collocation when outfit have?


A: Normally we are to see a foot from the beginning, then I might as well break order, say from next upgrade. What I think to be able to reflect man grace demeanour most is leather shoes. When choosing leather shoes, the design that should pay attention to it not simply, material is qualitative, color also cannot be let off easily, want to be united with the color photograph of dress. For example, you wore gray business suit, cannot match the leather shoes of bright yellow or coffee. Of shoe it is very important also to maintain, it should be brand-new everyday, spotless. Again for say a sock, black, blue-black with coffee it is the choice that is worth investment most, because they can match with any dress and shoe; And, any a pair plain coloured the hose that perhaps has the detail such as circle, stripe, it is not competent, easy a presumptuous guest usurps the host\’s role. As to \” the most magical ornament \” – cravat, my individual special recommend men to try a few intense colour, for example plum, apple yellow of green, orange, be an official love a horse offerred rife alternative in this respect. Of course, stem from low-key consideration, also can choose the tie that monochromatic ties. We talk about watch finally, besides time function, watch also should reveal individual style, or recreational or exalted, choose appropriate coriaceous watchband also is man grade and style to reflect.


Q: If can choose only same, do you feel necessary is sheet of what kind of is tasted in man almirah?


A: I choose a blue-black business suit, the range that because it is worn,wears is very wide. We might as well imagine, even if just use a blue-black business suit and very simple white shirt look to match, do not wear tie, such attire can have attended a lot of circumstances: Meeting of domestic party, company, go even days of bar fritter away. A lot of people can choose black, think the safest, but look with respect to me, this kind of color rather too too depressing.


Q: From the point of your working experience, the man is in what is the mistake that can outfit respect make generally?


A: Most the mistake that often happens, it is the collocation of shoe and sock, had been carried at this o\’clock before me. at 2 o\’clock, when shirt and cravat are tie-in, the color that should notice a shirt cannot too too deep at cravat, can make the upper part of the body appears very giant in that way. at 3 o\’clock but it is important least of all to be not, the dress ought to match with photograph of his age, identity. Should be to pass the dress to come \” reflect true I \” , and rather than \” act me \” . For instance you already 55 years old, what do not want to dress up 25 years old is young groups small.


Q: In the consumptive group that loves Ma Shi, does the thing just have distinction between the male?


A: Above all I should explain, love each branch of Ma Shi, filar towel, gem, watch, dress, the product that roll out is exclusive, won\’t distinguish the product for \” Asian series \” , or \” Europe sells especially \” , because we believe \” elegant \” and \” high grade \” just the brand should be gone after. Of course, in all our products, a few meetings suffer Oriental man to love quite, another some criterion more suffer European male to welcome. For example, the cravat amount that we sell in China far not as good as Europe and new York, I think this does not explain Chinese man does not like grace, just do not think because of them so \” priggish \” the ground shapes elegant image.


Q: With other luxury card photograph is compared, does men\’s clothing of be an official love a horse have He Te quality?


A: I think, a word that chief inspector of art of men\’s clothing of whole world of be an official love a horse Ms. Veronique Nichanian has said is best answer. She says, \”What stylist should create is not vogue, however dress itself \” . Loving Ma Shizheng is so do, we choose cashmere of the most elegant leather, Kashmir and cotton cloth, will make a clothing; And, it is OK that we assure each dress live a lot of years together with his host, pass offspring even. Want to had been tried on personally only, you can know, even if the sweater of the production before loving Ma Shi 5 years with is tie-in the shirt this year, perhaps match with the shirt 3 years ago the athletic appearance this year, the effect is flawless. This also is us most a bit what take great pride: Modernistic with but durative close together union.


Q: In your memory, what kind of man is accorded with \” figure of man of be an official love a horse \” ?


A: They should be such a flock of people: Agree with our exquisite talent qualitative, self-identity we are made excellently, they like grace and comfortable, going after the flowery with seasonable in a twinkle is not antediluvian however, they are willing to pay this price to have be an official love a horse.

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Jan
11

  On October 24, limited company of dress of dragon of emperor of Shenzhen city weather appears on Chinese gift the first exhibit — the 16th China (Shenzhen) international toy and gift exhibition.


Limited company of dress of dragon of emperor of Shenzhen city weather is subject Hong Kong always what division of Hua Li group falls is old and dedicated at garment industry, have the clothing company that rich culture insides information. Only then achieve in January 1997, register fund 10 million yuan, it is a collect design research and development, production is made, market sale at an organic whole, having the clothing company that deep culture insides information. At the beginning of doing poineering work, hold to namely \” sea Na Baichuan, have Rong Naida \” thought, depend on a flock of bosoms to put the identical dream, red-blooded, youth bend force that dares to innovate to make connotation abound, the brand of men\’s clothing of elegant air business affairs that rises abruptly quickly inside course of study \” Tian Dilong \” . There already was the provincial representative of each district of alliance of paralell connection of the goods on much home market in the whole nation at present, form professional men\’s clothing to lie fallow, men\’s clothing vogue, brand strategy goal of motion.




In the 21 centuries that advocate energy-saving environmental protection, \”Tian Dilong \” the brand is dedicated at development and dress of perfect and natural environmental protection, with fiber of soja fiber corn and bamboo fiber, cotton of double the silky luster of mercerized cotton fabrics, mu Daier is raw material, health of natural environmental protection gives priority to a problem, achieve excellent service to be oneself, with: \”Wear natural dress, too healthy life \” , build exalted and successful capacity—-Day emperor dragon





  Phone: + 86- 755- 28572800


Fax: + 86- 755- 28572900


Address: Ji Zhenjian of Shenzhen city cloth is filled with industrial district A 3 buildings


Network address:

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Jan
10

Although universal time is installed do not include Berlin, but talent of stylist of German fashionable dress comes forth in large numbers, have Karl Lagerfeld first, there is Bernhard Willhelm after, athletic wet card has Adidas and Puma again, force of visible Germany fashionable dress loses unlike adjacent Belgium, France and Italy absolutely! Have the new power Macqua that comes from Germany of late, contend for successfully for bound of German fashionable dress at a heat.


Meike Vollmar of German book stylist is after the graduate of school of Esmod fashionable dress of Berlin, founded 2004 Macqua. With respect to the MMM that is familiar with like us, Ann Dem. , her design besides having detail, a variety of wearing the law is its most fascinating place.


Fascia with simple form of a written or printed character \” Macqua \” give priority to body, like its the dress likes to add fine detail on simple outline euqally.



Brand stylist Meike Vollmar, image is extremely rich rock and roll flavour.



Irregular vest makes an appointment with black 5, skirt of lubricious straight canister makes an appointment with 399 yuan of Jin Tong 9, 999 yuan



Short skirt of golden copper color, put on a body to be able to contain the flavor that rock and roll. About 3399 yuan



Khaki connects body skirt, rich detail is added on simple outline, integral add lustre to is not little.

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Oct
13

– Yi of E & YOU is lovely dress releases 2009 Chun Xia vogue and order goods can hold satisfactorily




Came 27 days on October 24, 2008, lovely brand of Yi of E & YOU held dress of royal 2009 Chun Xia style to release in hotel of Chinese tiger Men Fulai and order goods meeting.

This release and order goods can get Guangdong saves association of stylist of fashionable dress of dress stylist association, Hong Kong, Jiangsu to save trade of clothing association, Hong Kong to send bureau Hua Na brand of fashionable dress of division agency, international expands management center and share famous bazaar, authoritative leader, of many famous media and hundreds of Yi lovely agency and friend of fashionable dress bound arrive at support.



On October 24 16: 00 when, yi of E & YOU is lovely dress releases 2009 Chun Xia vogue and order goods can pull open formally prelusive. Content includes: Aromatic garrulous language welcomes bender; Card of bearing of lovely Yi of lovely · of Yi of E & YOU develops politic news briefing; Yi of E & YOU is lovely news briefings of 2009 dress of Chun Xia style; \”The night of Yi person fashion \” late banquet; Lovely high end of Yi of E & YOU manages forum. Wonderful activity got the accord of all guest reputably.

In Yi of E & YOU card of bearing of lovely · lovely Yi develops politic news briefing to go up, president of Ruan of Yi lovely company, guangdong saves chairman of appearance of Shang Min of dress stylist association, yang Qi of association of stylist of Hong Kong fashionable dress Chairman Bin, lanzhou joins in business represents Mr Zou Wei, wang Xiang of expert of brand of Hong Kong famous dress gave birth to a professor to have splendid speech respectively. Chairman of appearance of Shang Min of association of stylist of Guangdong province dress was sure Yi of YOU of & of Hong Kong E is lovely the brand is Guangdong the person above average in female outfit brand, will be saved dress stylist association by Guangdong as always support. The news briefing is final, male gentleman of annals of Ruan of chief inspector of carry of battalion of Yi lovely company announced ceremoniously to be about to spread out \” contest of choose of lovely Yi person \” activity. Yi of E & YOU is lovely \” lovely Yi Ren \” choose contest offers the lovely Yi Ren that gives China the fashionable arena that shows ego, will promote Yi of E & YOU lovely brand beauty further praise spend and social value, yi lovely push to a higher chance to extricateoneself from an awkward position!


President of Ruan of Yi lovely company delivers a speech



Guangdong saves chairman of appearance of Shang Min of dress stylist association to deliver a speech



Wang Xiang of expert of brand of Hong Kong famous dress gives birth to a professor to publish splendid speech



Male gentleman of annals of Ruan of chief inspector of carry of battalion of Yi lovely company announced to be about to spread out \” contest of choose of lovely Yi person \” activity


Late 18: 00 when, yi of E & YOU is lovely news briefings of 2009 dress of Chun Xia style come on stage ceremoniously, new skirt of one season Neon, yi of E & YOU lovely fashionable wind of Chun Xia is wonderful 2009 appear!

\”The night of Yi person fashion \” late banquet is held after fashionable dress news briefing, yi lovely person and Yi are lovely friends happily gather under the same roof. Wonderful program reachs honored guest lottery, turn the evening party to the climax!








Sell outstanding achievement to let join in business rises terminal each, become truly buy outstandingly hand, outstanding join in business, the lovely high end of Yi of E & YOU 25 days morning manages forum, by expert of famous dress brand Wang Xiang gives birth to a professor to chair, professional to joining in business undertakes sale management makes a speech. Arranged Yi of E & YOU that day afternoon lovely stylist joins in for each business undertakes commodity collocation is reached display skill to groom.


Stylist group comes on the stage


Yi of E & YOU is lovely dress releases 2009 Chun Xia vogue and order goods meeting consummation, be good germinant, believe to be in prospective day, the lovely Yi Ren with lovely Yi can gain the favour of more consumer.

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Oct
06

 


Yesterday, korea is famous BEAUCRE MERCHANDISING CO of brand clothing company. , LTD. Carry a banner below another brand-new brand STAGE EIGHTYNINE (STAGE89) in beautiful Huang Bu river bank was held first the brand is recommended meeting.


Before this the On&on below this company division, OLIVE Des OLIVE, W.Doubleudot already entered outback market, get the deep love of fashionable white-collar personage. The STAGE89 that rolls out this with 25-29 year old the female is main consumption object, they are young, vogue, burgeoning, rich, have deep love for the life, ebullient. STAGE89 will bring them the way of life of a kind of brand-new fashionable princess. Princesses go after lovely, lively, decorous, fashionable clothing. Dot of the belt in be full of contemporary sensibility is installing the fashionable beauty that feels with recreational outfit.


   STAGE EIGHTYNINE (STAGE89) the lifestyle that advocates fashionable princess
  Princess (indicative \” the boy or girl friend that the masses admires \” ) – the dress that pursues lovely, lively, decorous, style
  Contemporary sensibility – take a dot to installing the fashionable beauty that feels with recreational outfit

  → is full of appeal \” Roman holiday \” medium \” install \” the princess\’ lifestyle
  Of → classicism God accede; Accede God of 20 centuries popularity \” abstruse Daili Heben \” He Hengjiu\’s changeless vogue
  God \” cocoa sweet Nai \” the style is changed will in order to use contemporary and fashionable style behave
  Go after tenderer than the drab business suit of 80 time, elegant office dress.
   Increase on the dress that overcomes a feeling in Luo Mandi more fashionable and recreational deserve to act the role of will behave more popular and lively feeling



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Sep
26




On October 30, a model is showing garment of brand of Italian PIERLUIGI FUCCI. That evening, shanghai dress week tasted card news briefing to go up 2008, brand of Italian PIERLUIGI FUCCI had show of a fashionable dress.

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Sep
25





On October 30, model is revealing Ka Dan of leather Er · 2009 Chun Xia fashionable dress.     That day, show of 2009 Chun Xia fashionable dress are in Ka Dan of leather Er · Shanghai great theater is held, this problem is \” globose palace \” fashionable dress show showed the latest fashion of many 160 Chun Xia, deduced a romantic love story that produces in French south.

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Sep
18

Recently, \”The joyance with simple NAFA \” news briefing of Pi Cao dress is held in Beijing. The news briefing revealed Dennis Basso, gianfranco Ferre, carolina Herrera, michael Kors, badgley Mischka, lagerfeld, izzy Camilleri, cadano and Julien Macdonald in all the series skin careless dress of 9 brands.



These dress series reflected the popular trend of careless dress of 2008/2009 year skin. Dress of Michael Kors brand uses sapphirine mink to undertake designing as raw material. The vest that famous stylist blocks Er · to pull Gefeierde to used skin of racoon dog fur and muskrat skin to design a joker graces for his brand many. Dennis Basso brand designed concise coat with wolf-skin and skin of racoon dog fur. The window of Carolina Herrera brand depends on using the classical turtleneck unlined upper garment that the natural decorative pattern of muskrat skin designs, the amice that still Badgley Mischka brand uses natural castor to design is waited a moment, be nodded jointly even if used NAFA of these well-known trademarks natural Pi Cao is raw material, in be released this NAFA should be conveyed \” natural is the simplest beauty \” this one classical concept.


Careless dress of skin of 2008/2009 Qiu Dong is contracted predominate, the white mink jacket of the white mink coat that Gianfranco Ferre brand releases and Cadano brand, make the optimal choice of city dress. The black small amice of Izzy Camilleri can be worn on cocktail lounge, this let Pi Cao dress have nocturnal charm.


In current and busy world, people has marked some time very hard so that actually simple thing also meets us to bring cheerful. Archaic artists know, when you use the most high grade raw material, the part of the design promotes these the natural beauty of raw material actually namely through concise means. In this news briefing, stylist is used come from Canada and United States\’ most high grade NAFA raw material, the person that let be being worn more show lasting appeal.


In concise design and the NAFA natural fur that are full of glamour foil below, the female appears so attractive. Stylist people say, the skin and silky like silk fur are contacted, this is the history on the world the longest, the simplest cheerful. This is a kind so the feeling with close illicit, make us new in busy life feel the mainest demand. The NAFA fur dress that they hope to wearing beauty is consumer everyday OK reduplicative is cheerful.

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Jun
27

The collaboration that cross a boundary is the element with indispensable vogue all the time, the incident crossing a boundary that fine number is very happy with it in last few years, not only let co-worker people excessive of basin full earthen bowl, also gave broad vogue epigone people endless surprise. The men‘s clothing set that collaboration of place of Paul Pope of artist of famous caricature of DKNY JEANS and United States designed recently is become cross bound new topic, caricature of this series mix reachs fashionable dress, through the design on the dress innovation gives a story that has pulling force extremely. Story set is in the prospective world 2089, namely DKNY brand is born centenary hind, the plot that gets on even cap jacket through T-shirt jacket will show a love story, the conflict of nature of thrust deep into the enemy forces and industry, the design avant-courier on these dresses and hide mystery, combinative science fiction and primitive, each narrate is worn the different level of the story. This series began to make public put on sale in the whole world in November 2008.

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Jun
10

Will sell a delegate the product of level of top class design with civilian price, the assurance that relies on pair of fashionable tide and the control that supply chain downstream accuse, deduce this one mode the degree of reach the limit, h&M is held in both hands accordingly by the heat of city white-collar.


   H&M can walk along class Buddhist nun path railway


Had not been in Beijing in H&M brand when set up shop is spread, beijing white-collar has the thing of the tide that goes to Shanghai buying H&M by air on a special trip. Have in happy net at that time poll first so, ask " Beijing white-collar hits a plane to go to Shanghai buying H&M brand, how do you look? “ and the netizen of 9% expresses “ driving this kind of tide is normal “ ; The netizen of 16% expresses " what is H&M " ; The netizen of 23% expresses “ this white-collar is richer “ ; The netizen of 12% (it is Shanghai netizen probably) express “ pitiful Beijing younger sister “ ; The netizen of 7% expresses “ who gives plane bill submit an expense account “ ; The netizen of 33% expresses “ as to “ . More person expresses: "H&M and in those days road and brand of fashionable dress of a lot of Hong Kong and Taiwan just entered class Buddhist nun the mainland when about the same. “H&M and in those days road and brand of fashionable dress of a lot of Hong Kong and Taiwan just entered class Buddhist nun the mainland when about the same..


The whole world that comes from Sweden is the greatest one of fashionable dress distributors H&M brand, be in Swedish in be “ she and he “ meaning. Since the first brand shop garrisoned Shanghai in April 2007 sea route of the Huaihe River, two years H&M already built 13 branches in chinese mainland. 2007 when the start business of store of Hong Kong head of H&M, the reporter has seen the person that queues up to try the dress is squeezed into the case of with filling cake personally. And the H&M shop reporter of the practice that is in Beijing this year also experiences more miserable condition, every passageway trying the garment with “ Z “ word platoon rose to grow senior team, the person that buys the clothes should wait for ability on 40 minutes to try the dress. In Chinese costume market, costly case is proved to be market fixed position of failure. Nevertheless, have more and more clients when it when, also accumulated a brand commonplace the venture that turn.


The opinion on public affairs of brand expert is: “Financial crisis should be less than the concussion to the poor far to the concussion of wealthy person, wealthy person still has money to enjoy luxury, this agreed with the brand fixed position of ZARA, and poor consumption is cut, the brand that will naturally locate so to H&M produces very big effect. The brand that will naturally locate so to H&M produces very big effect..


Actually, already somebody begins to oppugn H&M heat to be able to be denied evolve into " fastfood vogue " , after passing to the enthusiasm of H&M, before whether can the speed of rapid dilate make it final reduce this “ class Buddhist nun road “ destiny, become cheap low end brand? Although H&M is bustling nowadays, want compared with the brand such as ZARA, Esprit, Uniqlo, MNG hot, compare with the small company look of these competitive mode close in fact, h&M " can fire how long " the risk is the time bomb with the deepest bury however.


   Small company is mostly “ copy “ come out


Annual Milan or on the news briefing of week of Parisian fashionable dress, fastening those who think to sit below T stage is Amani the stylist of big shop sign with other perhaps subordinate famous brand, in fact, these have a lot of to come from H&M in the audience. Nevertheless, the business that also has brand of ZARA, MNG in fact is emissary. They pass through the camera lens of digital camera, deploy giant design team, staring at T stage closely to be duped the new fund that red brand just appears on the market the most quickly after 6 months is premonitory, with 2 complete a design to 5 weeks, roll out in global brand shop. Perhaps you just bought today, be the newest design that tomorrow Dior, Valentino should appear on the market. Will tell normally, the time that they need a few days only can complete the originality work of the attire to a star or Great Master of a top class dress imitate. This is not the patent of H&M, the competitive mode that this is likeness of brand of ZARA, MNG, H&M, nevertheless, these brands have perfect law to guarantee a system mostly, the profit that holds high among them also uses compensate to pay those “ the world dress is copied greatly “ after the tort lawsuit later is sessional adjudge. The mode of brand of ZARA, MNG, H&M depends on " copy also should copy so that have a color " . The product cycle of these brands is very short, and the product with popular more element, the cycle that offer money is shorter.


The commercial pattern of H&M is in the whole world is very unified, besides in middle east enlighten do obeisance to and other places, outside be being restricted as a result of local policy, it is the mode of straight battalion inn entirely. H&M does not go after mainland to change, global design very close, price hasten is the same as. But actual condition is, domestic consumer demand is individual. In two shop of Beijing, of the style of dress and new York about the same, design concept also did not come in and go out. The reporter is worn in layer and one 2 dress on, with Euramerican and common condole belt evening dress is much, the style of a lot of dresses also is full of western element, bold and dew is appeared. Xidan store sales member also calm bear: "The design of H&M too Europeanize, some dresses too halfback, cannot wearing at ordinary times, the dress sale status with a few conservative styles is better instead. The dress sale status with a few conservative styles is better instead..


It is reported, h&M ever had eaten natural environment disaffected to have a deficit when entering neighbour Denmark market. Although almost the language is likeness, but the difference as a result of system of Danish retail trade, h&M cost time of 10 years to just score gain in Danish market almost.


   Modern dress tycoon enters Chinese market


And although do not have ZARA,actually the problem of H&M depends on expensive, but fast without ZARA also. The main fund such as black trousers and white shirt is according to popularity of in former years the trend shifts to an earlier date one year or of the sheet below half an year, besides the fast shipment kongfu that those popular elements jump over much product to jump over test brand enterprise. Small company is mostly produce from the design so carry manufacturing time to be 12 days the most quickly, this ZARA can be accomplished, and H&M uses 20 days.


Meanwhile, reduced cost through reducing middleman segment. ZARA of no less than, Esprit, Uniqlo, MNG is same, after terminal and research and development mastering in the hand, what the biggest exercise to benefit the internal organs depends on supplying catenary content to shed management is quick with economic cost respect. And the product line as a result of H&M is very much, series is very rich, look more peddle type brand like the quantity, emphasize oneself fashionable advantage, this as good as manages the trouble of cost and freight inventory at increasing a product.


It is reported, china is the bridgehead of H&M Asia strategy. Sale of H&M whole world made an appointment with nine yuan of RMB 2008, china sells contribution to have 770 million yuan of RMB only. Although H&M begins to increase pair of Asias especially of Chinese market purchase strength, the hope reduces fixed costs further below economic crisis, from the Asia cheap the profit space that finds hard even more in labour force, but the low cost advantage that the dollar goes weak or weakened it. Its 2009 outstanding achievement is cruel first quarter the profit before giving tax glides 12.6% , this also is first net gain that H&M is experienced 5 years glide. And group of its competitor Inditex, depend on its at hand high-grade brand ZARA, profit grew 0.2% however first quarter.


While H&M is increasing Chinese market to extend, regular meeting intensifies to Chinese market purchase strength, nevertheless, after wanting to designing respect of research and development to respect Chinese market demand only, style of kinds or types of goods can become certainly not so “ former juice raw ingredient “ , back-to-back come down, the mythological position in memory of consumer of China of H&M brand former preexistence can be cut down.


“Market of Chinese dress brand from beginning to end with 3 to 5 years of fire a batch of new brands, 5 die to 7 years the posture of a few old brands develops forth. The class Buddhist nun that was like fire to cross a head road, and the Ai Ge later, attaching, always be body is revealed ‘ hind the billow before billow is pushed ‘ trend. With the others tycoon of industry of a few garment enters cautious attitude of China to be compared, h&M brand can say is fire is gotten ‘ very foolish very innocent ‘ . “ an expert of brand of senior China dress says, “Than the client management of Esprit, h&M advances step without firm market, than the low-key higher-priced of ZARA, h&M appears be without par advantage, those who compare Uniqlo is simple and practical for, h&M is like a variety shop, specific heat is hot special MNG, h&M appears bland again. H&M appears bland again..


13 inn outstanding achievement of 770 million yuan of commerce, namely average month outstanding achievement is only store 5 million RMB, it is very pretty good outstanding achievement. Nevertheless, brand of high end of a lot of abroad is defeated to die at this in China acupuncture point, as the laid of the growth of the sale and branch, these brands that locate at high price can be forced to depreciate only, was immersed in awkward condition subsequently: The brand loyalty that hurt high-end client is spent, in cannot be being built again low end the client‘s brand is approbated degree. Perhaps comment on H&M brand so now, still be vogue early.

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